Merchandiser: A person who merchandise the goods, specifically for selling & export purpose. Merchandiser can be for any business. Garments merchandising means buying raw materials & accessories, producing garments, maintaining required quality level and exporting the garments within schedule time to buyer requested destinations.
The merchandiser coordinates with the design & sample team to effectively present the product or product line. Merchandiser develops colors and specifications, and performs market research to determine the most effective ways to sell and promote the product. Merchandiser needs strong communication and negotiation skills and visual and analytical abilities. He or she also needs to be a creative and innovative thinker.
However, at present for the extension of textile sector, now the job of a merchandiser has divided in many sub sector. Such as : Fabric Merchandiser, Print Merchandiser etc.